Sentiment Analysis and Predictive Analytics¶
Summary¶
This chapter explores how AI-powered analytics tools enable IR teams to understand investor sentiment and predict market responses. You'll learn to use sentiment analysis tools, natural language processing (NLP), text mining methods, social media monitoring, news sentiment analysis, analyst report insights, feedback analysis, sentiment scoring models, and real-time sentiment data. The chapter also covers predictive analytics, forecasting investor behavior, predicting market response, and modeling investor behavior. These analytical capabilities enable data-driven IR strategies and proactive stakeholder engagement.
Concepts Covered¶
This chapter covers the following 20 concepts from the learning graph:
- Sentiment Analysis Tools
- Natural Language Processing
- Text Mining Methods
- Monitoring Social Media
- News Sentiment Analysis
- Analyst Report Insights
- Analyzing Feedback
- Sentiment Scoring Models
- Real-Time Sentiment Data
- Predictive Analytics
- Forecasting Investor Behavior
- Predicting Market Response
- Modeling Investor Behavior
- Trading Pattern Analysis
Prerequisites¶
This chapter builds on concepts from:
- Chapter 1: Foundations of Modern Investor Relations
- Chapter 3: Investor Types and Market Dynamics
- Chapter 5: AI and Machine Learning Fundamentals
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